Cendant says its new HotelPORTSM is designed to help independent hotels compete with the chains.
Said Fred Bean, vice president, Hotel Business Development for Cendant Travel Distribution Services:
“Smaller hotels typically have more modest budgets, but still require the visibility in the GDS and internet markets to drive RevPAR and ADR while keeping distribution costs to a minimum.”
He said the new system eliminated start-up costs for standard usage and monthly minimum fees that are commonplace.
Report by David Wilkening
