Choose Chicago has appointed Kristen Reynolds as new chief for the tourism marketing agency.
She will serve as the organization’s new President and Chief Executive Officer, effective May 5.
Reynolds joins Choose Chicago after a tenure as President and CEO of Discover Long Island.
“Kristen Reynolds is a proven leader in the tourism industry and we welcome her to Chicago,” Mayor Brandon Johnson said.
“With major global events on the horizon and our city continuing to break tourism records, Kristen’s leadership will be instrumental in strengthening Chicago’s position as a top destination.”
Chicago’s tourism industry is a key driver of the city’s economy.
“I look forward to working with Kristen and Choose Chicago on spreading the message, encouraging people to visit Chicago, and showing businesses why we’re the best place in the country to operate,” Illinois Governor JB Pritzker added.
Reynolds brings 27 years of experience in destination marketing, strategic partnerships, and tourism advocacy.
At Discover Long Island, she increased tourism revenue, and spearheaded new initiatives for leisure and business markets.
She is a Certified Destination Management Executive (CDME), and serves on the Board of Directors for Destinations International and the New York State Hospitality & Tourism Association.
She was previously President of the New York State Destination Marketing Organizations.
“Chicago has unparalleled cultural, culinary, and business assets, and I am honored to take on this leadership role at Choose Chicago,” Reynolds said.
Choose Chicago Board Member Rich Gamble, who served as interim CEO during the transition, will support Reynolds in her onboarding.
