Patrick Vieira has become the latest brand ambassador for Etihad.
As an ambassador, Vieira will work on a number of initiatives to promote Etihad in the UK and other key markets around the world.
The agreement builds upon the success of several grass roots sporting initiatives run by Etihad and Vieira in the past two years, focused on the athletic development of youngsters in key markets around the world.
The winner of nine league titles and five national cups during his 17-year career with some of the world’s best teams, including Manchester City, Arsenal, Inter Milan and Juventus, Vieira was also part of France’s national football team during its 1998 World Cup and Euro 2000 victories.
He’s currently head of the Elite Development Squad at Manchester City Football Club, which is also sponsored by Etihad.
Fellow Etihad ambassadors include singer and former X-Factor judge Dannii Minogue, and Australian cricketer Shane Warne.
