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Expedia Group to merge all loyalty programs
Online travel giant Expedia Group says it will consolidate all customer loyalty programs. It will merge the Expedia, Hotels.com, Orbitz and Travelocity programs and expand them
It will lead to ‘the most complete travel rewards offering in the industry’ Expedia Group says. A brand-new global rewards program will be established but no launch date has been disclosed yet.
"Our loyalty program will offer members the opportunity to earn and redeem points across all Expedia Group brands, even those brands, like Vrbo, that didn’t have loyalty programs before," says Jon Gieselman, president of Expedia Brands.
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