United Kingdom
United States
Asia Pacific
Hundreds flock to Melbourne store for one-point Virgin flights
Australia’s first ever Virgin Velocity Frequent Flyer Rewards store opened in Melbourne.
Located in South Yarra, it is effectively a pop-up store, open for a maximum 24 hours only.
It is part of Virgin’s 1 Point Rewards campaign.
Large crowds flocked to the store at the weekend to snap up Virgin flights and consumer goods for just one Velocity point.
The store had more than a thousand ‘1 Point bargains.’
Hundreds had redeemed their one point for a flight or product within the first few hours.
As well as Virgin flights, there were goods like Apple products, Dyson hair dryers, and vacuum cleaners up for grabs.
“We are laser focused on getting Australians to their loyalty rewards faster,” Velocity Frequent Flyer CEO, Nick Rohrlach said.
1-Velocity Point flights include departures to the Gold Coast, Cairns and Hobart.
Read Full Story
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
EU airports bring back 100ml liquid rule
British Airways passengers endure 11-hour 'flight to nowhere'
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Co-pilot faints, easyJet flight issues ‘red alert’
Gatwick braces for strike