United Kingdom
United States
Asia Pacific
lastminute.com creates new marketing role
Lastminute.com has created a new role of chief marketing officer to lead the company’s marketing activities Europe and Asia across the Travelocity, lastminute.com, Holiday Autos and Zuji brands.
It has appointed Sarah Bartlett, formerly of search site Ask.com, to the role. Prior to joining Ask.com, she spent seven years with BT holding a number of senior marketing roles.
Reporting to Travelocity International president Matthew Crummack, the CMO role was created following a strategic review of the company’s operations in Europe and Asia to ensure marketing activities were leveraged across both regions to support the company’s growth plans.
Crummack said: "Sarah is joining lastminute.com at an exciting time as we start to see the business return to growth once more and excel in the online travel space.
"An experienced global marketeer she brings deep knowledge and experience of leading a global marketing function in the online sector."
By Linsey McNeill
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
EU airports bring back 100ml liquid rule
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Co-pilot faints, easyJet flight issues ‘red alert’
Dozens fall ill in P&O Cruises ship outbreak
Woman dies after getting ‘entangled’ in baggage carousel