United Kingdom
United States
Asia Pacific
Legoland theme park planned for South Korea
UK based Merlin Entertainment will open its seventh Legoland theme park in South Korea in 2017.
The theme park and attractions operator says South Korea is one of Asia’s largest markets for Lego toys and the project will cost an estimated 300 billion won (US$270 million).
"South Korea offers both a developed theme park market and strong Lego brand recognition," CEO Nick Varney said in a statement.
Varney also said the company will continue a strategy to open a new Legoland park every two to three years.
Merlin will contribute about 100 billion won with the remaining funds coming from public and private investment in South Korea.
The new park will be located in Chuncheon, Gangwon Province and will follow previously announced Legoland theme park projects planned for Dubai and Japan.
Related News Stories:
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Protestors now targeting Amsterdam cruise calls
Unexpected wave rocks cruise ship