United Kingdom
United States
Asia Pacific
New portal to focus on mega events
The DeHaan Institute at the UK’s Nottingham University will construct a new portal for tourism, “Mega Events,†with a research grant from VISA and working closely with UNWTO and other key stakeholders.
Its primary focus will be on sports and tourism events.
Professor Geoffrey Lipman, chair of the Institute’s advisory board, said: “There is a growing recognition of the strong intersects between tourism and mega-events, particularly sporting events like the Olympic Games and the soccer World Cup.
“It is also clear that there are important economic, social, and environmental impacts – good and bad.
“The portal will be a one-stop shop for anyone in the travel and tourism sector engaged in mega events.”
Lipman says it will be designed “to meet the evolving policy goals articulated by UNWTO at the recent Johannesburg Summit, to highlight good practice, identify challenges, and particularly to link with the long-term shift to green economy values and norms”.
The Institute believes that by including operational and performance data across different types of events, it will allow organisers and bidders to gain increased knowledge for planning and delivery of events, as well as to better meet their potential based on best practice and as part of a long-term strategy.
Following the design and scoping stage in the second half of 2010, the portal will be launched in 2011 in good time for the London Olympics.
Contact Prof Geoffrey Lipman, Schuman Associates Brussels +3222307439 [email protected]
Professor Leo Jago DeHaan Institute, University of Nottingham +44 (0) 115 95 15093 [email protected]
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