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P&O targets groupies on cruises
Saturday, 23 Nov, 2011
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P&O Cruises has launched a new Events at Sea programme which features a range of packages tailored for group get-togethers.
Targeting groups from 16 to 250 people, the complimentary packages include an onboard event coordinator, venue hire, audio visual equipment, personalised photo sessions, group dining and welcome receptions.
Optional extras include personalised group shore tours, special occasion cakes, branded menus and programme printing.
The new programme comes in the wake of the cruise line’s successful Ceremonies at Sea programme for weddings and vow renewals, launched last year.
Jenny Lourey, senior vice president of Carnival Australia, which represents P&O Cruises, said there was a growing demand for group travel on ships.
Ian Jarrett
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