Leave it to Steve Crowhurst, that creative travel industry cheer-leader to come up with an absolutely ‘must have’ book for travel professionals. Crowhurst’s 273 ‘No fluff-No theory’ Marketing Ideas for Travel Agents is brilliant. The detail is astounding. The variety of topics is mind-boggling and the value is priceless.
Whether you are a travel agency looking for a leg-up on the competition, a home based counsellor looking to make an impact in the neighbourhood, a supplier who needs inspiration to market a product or a trainer seeking to add a touch of genius to your sessions, this book will give bring those ideas to you—simply—directly with no long winded explanations or motherhood statements attached.
Crowhurst has earned his kudos for revving up the industry, and CITC is more than pleased to highly recommend this book.
Steve Gillick CTM
President & C.O.O.
The Canadian Institute of Travel Counsellors
273 Ideas is available from [email protected]
