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TUI acquires Zanzibar hotel
TUI has acquired a hotel on the East Africa island of Zanzibar as part of its plans to expand its new lifestyle brand, TUI Blue into long-haul destinations.
The Dream of Zanzibar hotel will be operated by TUI from now, taking over and honouring all existing reservations.
For the 2019/2020 winter season the hotel will be repositioned as TUI Blue Zanzibar.
"In delivering our growth roadmap, we are increasingly looking for holiday destinations facilitating profitable year-round operation due to their consistently warm climate," said TUI Blue managing director Artur Gerber.
"The ‘Dream of Zanzibar’ hotel already features a very good occupancy rate and high customer satisfaction levels. The destination also features a wide range of cultural influences and excursion options. These are optimum conditions enabling us to create a unique holiday experience for our guests with our new hotel brand."
TUI will open another hotel on the Indian Ocean island this winter season, the Riu Palace Zanzibar.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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