Turquoise Holidays opens first shop

Friday, 28 Jun, 2006 0

Going against the trend to shut high street shops and focus on online sales, Turquoise Holidays is to open its first shop next week.

The upmarket operator, which features luxury trips to Australia, New Zealand, South Pacific, Indian Ocean and Africa, is opening a shop in the affluent town of Beaconsfield, less than 30 minutes from London.

“Turquoise Holidays feels that it is high time for a revival of personalised, face-to-face service and a return to the good old-fashioned glamour of travel,” said a spokeswoman.

Spread over three floors in the heart of Beaconsfield’s Old Town, the shop covers 15,000 square feet.

Customers will be able to see 360-degree views of deserted beaches and will be offered a glass or two of champagne.

Turquoise is even providing a branded Turquoise 2CV to collect visitors from Beaconsfield station and transport them to the shop.

The vehicle will also be used to make home visits to clients who are unable to visit the new shop, or would like holiday or honeymoon advice in their own environment.

By Bev Fearis

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Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.

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