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Virgin Blue closes international airline naming competition

Wednesday, 27 June 20073 min read

Virgin Blue has closed its competition in which the general public were asked to suggest potential names for its new international airline, with aircraft expected to launch services between Australia and the USA in late 2008.

The airline has short-listed the following names: –

** Matilda Blue:

Michael Goldblatt: “Retains connection with the Virgin brand name as well as a name associated with a great Australian icon – you can come a Waltzing Matilda Blue”.

** V Australia Airlines:

Teresa Manuel: “Nice and simple. Easily recognised, V stands for the Virgin Brand. V Australia is easy to say and would be recognised by Americans”.

** Australia Blue:

Julie Halliday: “True Blue Australian, Consumers knowing Virgin as True Blue airline in service, price and very competitive, Great for promotion for Australian tourism.”

** Virgin Pacific:

Adam Griffith: “Because Australia and the US share this sea and the flight plan will cross the Pacific Ocean.”

** Amelia Blue:

Julian Libbis: “Combining AMErica and australLIA. Also refers to famous American aviator Amelia Earhart – a Latin name meaning ambitious, earnest and striving.”

** Didgeree Blue:

Irene Wilson: “Very Aussie, indigenous, ties in with the “Blue” stable.”

** Liberty Blue:

Anne Barrack: “As frequent travellers with Virgin Blue, we appreciate the liberty of travelling whenever we like with a happy and conscientious airline and staff.”

** Virgin Australia:

Brian Sinclair: “This name represents both Virgin and Australia. Virgin, which people see as providing great value, Australia stating the airline’s country of origin.

What do you think – click on COMMENTS below.

The overall winner will be announced on 26 July, 2007

Report by The Mole