Aviation trade group Airlines for America has launched its first TV ad, as part of its ‘We Connect the World’ campaign.
The TV commercial is the latest initiative in the campaign, which includes digital, print and radio ads, and aims to celebrate ‘everyday moments’ made possible by airlines bringing families together and supporting business travel.
"Our 27,000 flights daily help connect the world in a way like no other industry. Airline employees are often the first and last people our customers see while traveling and we are thrilled to feature those same employees representing the US airline industry," said Jean Medina, A4A senior vice president for communications.
The commercial will be aired on network and cable TV stations throughout the year.
