ATF ready for bumper 2011 show
Asean Tourism Forum has sold more than 500 exhibition booths for its Travex show in Phnom Penh next month.
All 10 member-nations will be well represented at the annual travel trade event which showcases the largest contingent of ASEAN destination products and services.
Some 400 hosted buyers include delegates from Asia-Pacific (55 percent), Europe (37 per cent) and the rest of the world.
A total of 1,600 delegates are expected at ATF 2011 from January 15-21.
Said So Mara, Secretary of State, Ministry of Tourism, Cambodia, “ASEAN is one of the few regions in the world that offers a lot of tourism value in the international market. Demand for ASEAN will continue to grow.â€
ATF 2011 marks the event’s 30th anniversary. ATF TRAVEX, the three-day travel trade mart component of the event, will take place from January 19-21 at the Diamond Island Convention & Exhibition Centre.
Dr. Thong Khon, Minister of Tourism, Cambodia said, “This year’s theme ‘A World of Wonders and Diversity’ embodies everything that Cambodia has to offer as a compelling destination.â€
ASEAN Tourism Conference – the educational front of ATF – will feature topics such as ecotourism and sustainable tourism in the ASEAN region as well as managing tourism in destinations which are home to heritage sites
ATC speakers and topics
Unleashing the Power of Ecotourism in the ASEAN Region
Dr. Lee Choon Loong
CEO, Discovery MICE Sdn Bhd
Affiliate member, United Nations World Tourism Organisation (UNWTO)
Archaeology, Heritage Sites and Tourism: Partnerships for the Future
Gordon Grimwade
Adjunct Researcher of Atherton, Queensland
Promoting Sustainable Tourism through a Global Common Language
Erika Harms
Executive Director of Global Sustainable Tourism Council
Sustaining the Wonder and Diversity of Southeast Asia
R.W. (Bill) Carter
Assoc Professor, Heritage Resource Management
Associate Director, Sustainability Research Centre
Co-editor, Australasian Journal of Environmental Management University of the Sunshine Coast
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