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Australia voted ‘coolest’ country in STA poll
Australia has been voted the ‘coolest’ country in the world by over 2,000 STA Travel customers worldwide.
The survey for CoolBrands put New Zealand and Thailand in second and third place respectively.
Despite recent image problems over its foreign policy, the US came in fourth place.
When it came to cities, New York confirmed its global position as the world’s coolest city, and was closely followed by London and Sydney.
But the UK as a whole failed to make it into the top 20 of coolest countries, with fellow European countries, Italy, Iceland, Spain, France and Sweden all rated higher.
Instead, the UK came in at a lowly 38th place, alongside Ghana and Croatia.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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