Bmi will launch a daily non-stop service from Heathrow to Tel Aviv on March 13.
The launch comes after the successful conclusion of bilateral talks between the UK and Israeli governments.
The route will be operated by an Airbus A320 in a two-class configuration, with 20 seats in business and 108 in economy.
Tickets are now on sale and start at £243.60 in economy and £881.60 in business, including taxes and charges.
The schedule has been designed to offer passengers well-timed connections to bmi services to and from regional airports, including those in Scotland, Manchester, Leeds Bradford, Durham Tees Valley and Belfast as well as Dublin in the Republic of Ireland
Nigel Turner, chief executive officer of bmi said: “We have every confidence that our presence on this new route will stimulate its competitiveness.
“Tel Aviv is a key destination in the Middle East and its addition further enhances our ever-growing network of destinations in an area of economic growth and development.”
By Bev Fearis
