Caribbean World Personality of the Year has been awarded to Petra Roach, vice president of the Barbados Tourism Authority in the UK.
Roach received the accolade from the International Caribbean World Awards for her outstanding contribution to promoting the region through her personal efforts and actions".
Previous winners include Butch Stewart, CEO of Sandals, and Carole Guntley Brady of the Jamaican Tourist Board.
Roach was the brains behind the British Airways Football Legends Invitational, a football tournament which sees 64 former professional footballers take to the pitch at Kensington Oval.
She sits on the Board of The Branson Centre for Entrepreneurship in Jamaica which is a hub for aspiring entrepreneurs and offers practical help to develop strong business skills as well as exposure to networks and financial and investment opportunities.
She is also a Board director for Sport for Life which seeks to positively influence the lives of kids from a challenging background in the UK and the Caribbean through sport
"The secret for me is finding a way to create a legacy with our exciting initiatives whilst at the same time, giving something valuable back to the community," said Roach.
"If we invest in our youth and provide them with enough opportunities, we can ensure that the Caribbean region will continue to grow and dominate the world stage by producing world class personalities in every field, be it sports, arts, culture or business."
