Manchester-based operator First Class Holidays will launch a South Africa programme next month.
Developed in partnership with South Africa Tourism, the 100-page brochure will cover guided tours, self-drive itineraries, lodges and reserves and rail journeys.
The brochure will also include product in the Seychelles and Mauritius.
The operator has recently appointed a South Africa specialist, Julie Molyneux.
Dan Gathercole, First Class Holidays managing director, said: "South Africa was always on our list to include and with Julie heading up the South Africa department, we have that wealth of knowledge and experience to start selling South Africa and the Indian Ocean to the trade as effectively as our other destinations."
