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French line takes English on board
Saturday, 07 Dec, 2009
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French cruise line Compagnie du Ponant is to better cater for English-speaking passengers as it expands internationally.
A range of measures designed to meet the needs of English-speakers include:
*the employment of bi-lingual officers and crew, including cruise director
*shore excursions will be arranged in both English and French
*daily programmes on board written in both English and French
*all menus in both English and French
*TV stations available in both English and French
Deputy executive vice-presidentVéronique Saadé said: “Since our formation in 1988, we have catered for English-speaking passengers. Our crew has always spoken fluent English and French.
“More than ever, the strategy needs to meet international markets expectations. Therefore, we are opening offices in Europe and North America and are committed to ensuring language barriers disappear on board our ships.
“All our international guests enjoy a welcoming, convivial atmosphere on board while sailing with us and experience truly magical and memorable voyages on our chic, intimate yacht ships.”
Compagnie du Ponant opened its first UK sales office in London in September headed by sales director Claire Hancer. This was followed by the publication of a summer 2010 brochure in English.
by Phil Davies
Phil Davies
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