The Customer Respect Group announced results of its spring 2004 Online Customer Respect Study, showing that Orbitz and Hotwire scored highest among 36 airline, travel and leisure firms.
Northwest Airlines ranked first among airlines, while Southwest Airlines was last.
Marriott International was highest among hotels and resorts, while Trump Hotels & Casino Resorts scored lowest.
The study assigns an index number and rates companies on a scale of 0 to 10 in various categories such as simplicity, responsiveness and attitude.
The Customer Respect Group, an international firm that focuses on how corporations treat their customers, says it conducts the only objective study of its kind.
Report by David Wilkening
