Hyatt launching Japan Ryokan brand
Thursday, 26 Sep, 2022
0
Hyatt Corp. has joined forces with Japanese operator Kiraku to introduce a new ryokan-style brand with hot spring resort facilities.
The Atona brand will be a 50%-50% joint venture.
Atona will target domestic travelers as well as foreign visitors interested in wellness.
Onsen hot-spring baths are extremely popular across Japan.
Hyatt operates over 1,000 hotels globally while Kiraku manages villas under the Nazuna and Kiraku brand names.
Read Full StoryHave your say Cancel reply
Most Read
TRAINING & COMPETITION
EU airports bring back 100ml liquid rule
British Airways passengers endure 11-hour 'flight to nowhere'
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Gatwick braces for strike
Co-pilot faints, easyJet flight issues ‘red alert’