United Kingdom
United States
Asia Pacific
‘It’s better by train’, Virgin tell BA passengers
Wednesday, 28 Feb, 2006
0
Virgin Trains has renewed hostilities with British Airways after staff staged a marketing event on a BA flight.
A team from the rail operator, including a dwarf wearing a t-shirt claiming “shorter journey times on Virgin Trains”, boarded an early morning flight from Manchester to London.
The team also included a man in a chef’s hat promoting Virgin Trains’ breakfasts.
According to the website Brand Republic, Virgin claimed BA staff attempted to prevent their rivals from boarding the flight and tried to stop passengers seeing the T-shirt by standing in front of it.
A BA spokeswoman was quoted as saying it was “good to see Virgin has realised the most efficient way of getting its employees from Manchester to London is on the BA shuttle.”
Related News Stories:
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Protestors now targeting Amsterdam cruise calls
Unexpected wave rocks cruise ship