Hotelier Minor Hotel Group has sealed a new global partnership with trade aggregator Hotelbeds.
The B2B bedbank will offer distribution of Minor’s six brands, Anantara, Avani, Per Aquum, Elewana, Oaks and Tivoli to its 35,000 travel trade partners.
Hotelbeds distributes via a trade booking platform to travel agents, OTAs, tour operators and airlines.
Minor has a portfolio of more than 150 hotels in 22 countries.
"Minor Hotels’ agreement with Hotelbeds will strengthen revenue sales and distribution for all of our hotels worldwide. By diversifying our booking channels with such an innovative partner, Minor Hotels is once again opening up exciting new horizons in travel," said Michael Marshall, Minor’s chief commercial officer.
"Hotelbeds is very excited to partner with Minor Hotels, including the recent acquisition of Tivoli Hotels, to help support their growth and expansion plans for the years to come, both in APAC and worldwide," said Oriol Garriga, hotel chains director for Asia Pacific.
