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MORI chairman to speak at ABTA convention
Thursday, 09 May, 2002
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ABTA has announced that Bob Worcester, Chairman of MORI, will be speaking at its Convention in Cairo, 18-21 October.
Mr Worcester will be presenting new research on customers’ attitudes to holidays. ABTA said the study will particularly focus on new channels of distribution.
As previously reported, Rod Eddington and Sir Ranulph Fiennes will also be keynote speakers at the Convention. Last week, ABTA announced that Anita Roddick of The Body Shop will also speak.
Dermot Murnaghan, the ITN presenter on ITV News, will be the Convention’s moderator.
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