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MSC Cruises cements agreement with LEGO
MSC Cruises and the LEGO Group have joined forces to create the first-ever LEGO-themed playrooms at sea.
The new play areas will debut aboard MSC Armonia, which is currently being lengthened and refitted as part of the cruise line’s £160 million Renaissance Programme.
Further – and larger – LEGO play areas will be included in two ships currently being built and scheduled for delivery in 2017.
The move heralds enhancements to the MSC Cruises’ kids’ clubs, which will see separate clubs and facilities created for five age groups, namely Baby (under 3s); Mini (3-6 years); Junior (7-11 years); Young (12-14 years) and Teen (15-17 years).
All three ships featured in the LEGO tie-up will have two kids’ clubs – the Mini Club and Junior Club – fitted out in the LEGO brick style.
Lisa
Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.
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