Almost 100 million Americans plan to travel during the festive season, representing 40% of the US population.
A survey by Generali Global Assistance says more than half (54%) of American families will travel to visit other family members or pack their bags to go on vacation.
Around 48% of millennials will also take a trip, more than any other age demographic.
The survey showed nearly three-quarters will travel to see family and plan to spend less than $1,000.
For the rest, more than half will spend in excess of $1,000 for a festive vacation while 18% will shell out between $2,500 – $5,000.
For overseas trips the Caribbean comes out top.
"For many, the holidays are an important time of year to connect with loved ones and going to see family is by far the primary reason to travel during the holiday season, with 87% of Christmas travel and 64% of New Year’s travel being dedicated to going to see relatives," said Chris Carnicelli, CEO of Generali Global Assistance.
"For vacationers, becoming closer as a family was still important at 32%, but it ranked behind relaxing or finding peace of mind (65%) and discovering new cultures or enjoying a change of scenery."
Carnicelli says twice as many people traveling for vacation will use sharing economy options such as a rental apartment or villa and 40% of all vacationers will fly to their destination.
Separately, trade group Airlines for America predicts 51 million Americans will fly during the three-week Christmas and New Year period from December
