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New e-marketing training courses

Wednesday, 9 April 20083 min read

Capela Travel Training launches new e-marketing training courses for the travel industry. The 2 one-day courses commence over the coming weeks in London and Manchester:

Practical Online Skills for Travel Marketers provides a lively summary of the key elements to a successful online marketing strategy. Areas covered include: website usability; search engine marketing; email and viral; website performance measures; web 2.0 and the future.

Practical Online Skills for Travel Marketers one-day courses: London 24 Apr,18 Jun; Manchester 23 Jun.

Practical Web 2.0 Skills for Travel Marketers: Web 2.0 is the buzz of the moment and it offers great opportunities for travel marketers. The course covers: social media; User Generated Content; blogs, wikis, tagging, widgets and much more…

Practical Web 2.0 Skills for Travel Marketers one-day courses: London 12 May, 01 Jul.

Mike Imrie, co-founder of FSI-Travel, is developing and delivering Capela’s courses. Mike’s impeccable online travel marketing pedigree includes work with VisitBritain, Emirates, Octopus Travel and Amadeus.

Gary Grieve, Managing Director of Capela, says:
‘We know that the online travel consumer is impatient, promiscuous and unforgiving, so travel marketers must avoid being left behind. Mike’s everyday practical expertise ensures that the Capela courses will guide you in employing the very latest online solutions.’

For more detail about these courses see www.capela.co.ukor call 01223 208629.