Advantage has appointed David Sharp as its director of financial services.
He had spent the last nine years with AIG’s specialist direct marketing company, UNAT DIRECT, and the previous five years working in the insurance direct marketing industry with Sedgwick Affinity Group Services (now part of Marsh).
At Advantage, he will be responsible for driving revenue through Advantage’s wholly-owned subsidiaries Advantage Financial Services (AFS) and Guernsey-based Independents’ Advantage Insurance Company Limited (IAICL).
He will also assume responsibility for Advantage’s member supportive travel insurance company, Advantage Travel Insurance.
“This is a totally new challenge,” he said. “With the likely decline in travel industry bonding requirements, there will be a requirement to develop new opportunities for both AFS and IAICL by not only targeting Advantage members and their employees with relevant new products but looking outside of our traditional markets.”
By Bev Fearis
