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Premier Holidays extends distribution reach
Saturday, 11 May, 2009
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Travel software firm Multicom has signed up Premier Holidays to its FindandBook (FAB) search and booking system.
The deal extends the distribution reach of the independent specialist operator which claims to be market leader to the Channel Islands.
The operator’s online sales manager Clare Crowson, said: “The strength of the Euro has seen increased demand for the Channel Islands as an alternative to the Mediterranean and with over 200 hotels in Jersey and Guernsey we recognised that agents could offer far more competitive prices online than they currently had access to before Premier Holidays signed up to FAB.”
Multicom sales manager David Osborne said: “The addition of Premier Holidays, recognised across the industry for the quality of their products, further enhances the choice and variety for the vast network of agents using FAB.
“Premier Holidays is recognised by the industry as the leading independent tour operator and this deal underlines our commitment to providing our customers with the widest choice of market leading products available to them.”
by Phil Davies
Phil Davies
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