United Kingdom
United States
Asia Pacific
Revamp for SIA website
Singapore Airlines is claiming improved, faster navigation and an enhanced booking mechanism as part of a new look website.
The fare search and availability display includes a flexible date search providing the lowest fare with an available seat in a five-day window.
Other features include a new electronic timetable to replace schedules and speed and performance upgrades.
The website addresses remain www.singaporeair.co.uk for the UK and www.singaporeair.ie for Ireland.
SIA said: “The elements on the main transaction box – book a flight, check-in and flight status – featured on the home page are based on analysis of the website data and customer behaviour and have been identified as the main transactions carried out by customers.”
Report by Phil Davies
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