Sustainable tourism destinations measured

Friday, 14 Jun, 2016 0

UNWTO Network of Observatories meets to discuss the measurement of sustainable tourism at destination level

UNWTO welcomed more than 70 experts from 21 countries at its Headquarters in Madrid, to discuss and share experiences related to the measurement and monitoring of the impact that tourism has on destinations.

Special focus was put on the relevance and the opportunities available from non-traditional data sources, including social media analysis, geospatial data mapping, big and live data collection and usage, as well as the analysis of credit card spending patterns and the flow of visitors based on mobile device information.

This consultation took place in the context of recent achievements that underline and strengthen the role and responsibilities of sustainable tourism as a positive instrument for development such as the recently adopted Sustainable Development Goals as well as the upcoming International Year of Sustainable Tourism for Development 2017.

The two day meeting included presentations and discussions covering the processes of measuring sustainable tourism at the local level, common challenges and needs and the chances deriving from different data sources.

Participants stressed the need for more evidence-based decision making as well as regular and timely measurement approaches to support responsible policy-making and management of tourism at the local level.

Valere Tjolle

@ValereTjolle [email protected]

below social share icons

Valere

Some describe it as a natural playground. Some say, it’s simply unique as it offers a great array of travel...

STA was established to support the growth of the travel and tourism sector by serving the needs of tourism companies...

The Mexico Tourism Board serves as the driving force behind Mexico’s global appeal, orchestrating targeted marketing campaigns to showcase the...

The State of Michigan is blessed with the riches of unspoiled nature: the nation’s longest freshwater coastline, lakes that feel like...

Holiday Extras is the UK market leader in airport parking, airport hotels, worldwide airport lounges, destination car hire, airport transfers...

Home to America’s Best Beaches, a vibrant arts community and amazing outdoor experiences, St. Pete/Clearwater is a sunny destination that...

Global Hotel Alliance brings together a unique collection of independent hospitality brands for GHA DISCOVERY, a multi-brand loyalty programme. GHA...

We make travel accessible for everyone We believe everyone should be free to experience the world. For us, there’s no...

Via Croatia is a concierge-type, full-service luxury DMC working exclusively with travel agents and luxury tour operators. With 20 years...

IHG Hotels & Resorts: Redefining Hospitality Excellence IHG Hotels & Resorts is a globally renowned hospitality company that stands at...

ABOUT THE PHILIPPINES Mabuhay! Welcome to our archipelago of 7,641 islands where there are endless beaches, lively and fashionable cities,...

Blue Diamond Resorts consistently goes above and beyond guest expectations by delivering groundbreaking vacation experiences through our exceptional collection of...

At Wilderness Safaris we believe in creating life-changing journeys and have been doing so for over 39 years. Our purpose...

The superpower in bed banks for 30 years We are an award-winning and trusted accommodation wholesaler since 1991. We are...

We are a small-group adventure travel operator offering more than 750 tours in 100 countries, on all seven continents. Our...

Jet2.com is the UK’s third largest airline, flying from ten UK airports to more than 60 destinations across Europe and beyond....

The city has been the vibrant heart of Japan for over 400 years, and is a crossroads where tradition meets...

Destination British Columbia (Destination BC) is a Provincially funded, industry-led Crown corporation that supports a strong and competitive future for BC’s...