Thai Airways has tapped electronic payment processor PayPal for quick and seamless payments for international bookings.
It has fully integrated PayPal into its ecommerce offerings following a successful initial rollout last year in North America and Europe.
It now hopes to see similar growth of PayPal transactions in its core Asia Pacific markets.
After introducing a PayPal option in September, Thai Airways saw transaction volume grow 19% in Germany and 10% in Italy.
"The travel industry is rapidly changing, with more tourists looking to make their travel arrangements online, either through their laptops or their phones and tablets," said Teerapol Chotichanapibal, Thai Airways’ executive vice president.
The carrier is offering 1,500 frequent flyer miles for the first 1,000 customers booking an international journey by PayPal.
Rahul Shinghal, PayPal general manager for Southeast Asia, added: "Thailand is well known for its vibrant tourism industry. However, as travellers evolve, so must businesses. Today’s digital traveller is demanding simplicity, convenience and trust when making travel bookings, and mobile is the way to go."
