Bmi has launched a monthly promotion to run on the last Friday of every month.
Called bmifriday, the offer gives customers up to 42% off selected fares for five hours only between 12 noon and 5pm.
Discounts on specific routes, which vary each month, will be unveiled at 12pm each bmifriday.
Katherine Gershon, sales and marketing director, said: “The last Friday of the month is payday for most people so we know that customers will be in the mood to snap up a bargain flight to a range of great destinations.”
By Bev Fearis
