TravelMole
Cruise

Thomson pushes 'dynamic' cruises

Thursday, 26 April 20073 min read

Thomson is pushing dynamically packaged cruises through its website as part of its 2008 campaign.

It claims its website has been enhanced to give customers more flexibility, combining land-based holidays with cruises.

Head of Thomson Cruises David Selby said: “This move to the web will give us an even bigger reach.

“Now that our website allows you to book all components separately, we will appeal to an even wider audience of agents and customers who want more flexibility when booking their holiday.

“The website also shows videos of all ships and all destinations –just like going there, before you go there.”

By Bev Fearis