The Australian tourism industry has today lost a great ambassador with the death of Steve Irwin, says TTF Australia (Tourism & Transport Forum).
TTF Australia Managing Director Christopher Brown today said Steve Irwin was a wonderful champion for the Australian tourism industry.
“Steve Irwin inspired thousands of people to visit Australia. He represented the ‘quintessential Australian’ with his character and open, friendly nature.
“As a modern-day Crocodile Dundee, Steve made a significant contribution to promoting the image of Australia in both the US and Europe.
“I had the pleasure of working alongside Steve at G’Day LA this year and I am saddened to hear of his death.
“We at TTF Australia send our heartfelt condolences to the Irwin family and the team at Australia Zoo, and honour Steve’s significant contribution to Australian tourism, Mr Brown said.
