Visit Florida has halted current advertising as it prepares a response to negative coverage from Hurricane Ian.
It is finalizing a recovery plan to reassure travelers that some affected areas are open for business.
Visit Florida is also delaying the ‘Adventure Seekers Campaign’
Hurricane Ian slammed Southwest Florida and moved through tourism-reliant Central Florida last week
President Joe Biden visited the state yesterday, saying ‘it’s going to take years’ for Florida to fully recover.
